Congratulations! You made it to Day #2 of the TBP Challenge. Brainstorming your blogging goals wasn’t that terrible, right?
Today we’re chatting about naming your blog. For new bloggers, this will be one of the biggest decisions you’ll need to make in getting your blog up and running. For experienced bloggers, perhaps a rebrand is necessary or your social channels aren’t aligning with your blog name. We’re breaking this challenge into two categories: one for new bloggers and one for experienced bloggers. Scroll down to the category that applies but we do think all of the questions apply to every blogger, from novice to professional.
WHAT’S IN A NAME?
For new bloggers, picking a blog name can same like a daunting task. It is the first impression your blog will leave on potential readers. You want the name to stand out, describe what you’re planning to share and not be so complicated that no one can remember it. You also have to love it, because changing it is a huge pain in the butt (though totally possible).
The name you choose for your blog will also be the domain URL (aka www.YOURBLOGNAMEHERE.com) and if you choose, your social handle names. People actually think my name is Maven because I appear almost everywhere as “The Healthy Maven”. Fortunately, I still love my blog name 3 years later and that’s thanks to spending a lot of time landing on the right one.
Here are some important questions to as yourself before moving forward with a blog name:
1) What am I sharing? Is this purely a blog or will I be selling products and services? If you’re selling your services you may want to consider branding your name. (i.e. DavidaKugelmass.com <– thank god I never want to brand my name!)
2) What type of blog am I promoting? Is it health-focused? Is it food focused? Is it travel focused? Is it just meanderings about your life? Your blog name should give your readers an immediate sense of what you’re all about.
3) Is it memorable and easy to share? Try to stay away from names that can easily be mixed up or spelled in a couple differently ways. Same goes for super long names. It will make it challenging to secure the social handles if your blog is 4+ words.
4) Is it available? Don’t get sold on a name only to discover the domain is taken and none of the social channels are available. You can check the availability of domains on godaddy.com and search through every single social channel before making a commitment.
NEW BLOGGER: NAME CHALLENGE –
Your challenge today is to pick a name! Brainstorm some ideas and then ask yourself the questions above. Once you’ve picked a name and know it’s available, share it with the TBP Community and let us know why you picked it!*
*No need to purchase the domain today. That will come tomorrow when we’re chatting about hosting and will be able to secure your domain for free.
EXPERIENCED BLOGGER: NAME CHALLENGE –
Ask yourself the same questions above and if you’re really struggling with your blog name, it may be time to consider a change. There is a possibility that your blog name may be holding you back or that your social channels don’t match the blog or each other so you’re confusing people. If it’s as simple as changing your Instagram name to match your blog, then easy peasy, but if it’s time for a re-brand, go through the same process as a new blogger and pick a new name!
Did you complete this challenge? Make sure to share your new blog name or why you chose your current blog name over on the TBP Community!